Traditional group plans are pricing out small employers
Clients are asking for alternatives brokers don’t fully understand
ICHRA is shifting coverage toward the individual market
Brokers who adapt will lead — others will lose clients
The question is not if this shift happens. It’s whether you are positioned for it.
Traditional group plans are pricing out small employers
Clients are asking for alternatives brokers don’t fully understand
ICHRA is shifting coverage toward the individual market
Brokers who adapt will lead — others will lose clients
Compliance & Setup ✅ Supported
Plan Design Guidance ✅ Included
Client Experience ✅ Structured system
Revenue Opportunity ✅ Expanded
Speed to Market ✅ Fast
Support ✅Ongoing
Employer Fees ✅Competitive
Your Revenue ✅Expanded opportunity
Control of Client Relationship ✅You keep it
High friction
Trial and error
Inconsistent
Limited or lost deals
Slow / unclear
Minimal
Inconsistent
Limited / missed
Often lost
ICHRA Infrastructure
Compliance & Setup
Plan Design Guidance
Client Experience
Revenue Opportunity
Speed to Market
Support
Employer Fees - Competitive
Your Revenue - Expanded Opportunity
Control of Client Relationship - You Keep It
ICHRA Infrastructure - Not built / fragmented
Compliance & Setup - High friction
Plan Design Guidance - Trial and error
Client Experience - Inconsistent
Revenue Opportunity - Limited or lost deals
Speed to Market - Slow / unclear
Support - Minimal
Employer Fees - Inconsitent
Your Revenue - Limited/Missed
Control of Client Relationship - Often Lost
Turnkey System
You don’t need to figure ICHRA out from scratch. We provide the structure, workflows, and systems so you can start offering solutions immediately.
More Revenue Opportunities
Stop losing deals that don’t fit traditional plans. Offer alternative solutions and expand your earning potential.
Protect Your Client Relationships
Keep your clients instead of sending them elsewhere. Stay the trusted advisor while expanding your capabilities.
Faster Time to Market
Skip months of trial and error. Launch your ICHRA offering quickly with a system that’s already working.
Differentiation in Your Market
Stand out as a broker who actually has solutions when others don’t.
Real Support
You’re not alone. Get guidance on setup, positioning, and delivery so you can confidently offer these solutions.
Book a quick call
We walk through your current book and opportunities
You plug into the Stearns HR system
Start offering ICHRA and alternative benefits solutions
Grow your revenue and retain more clients
DFB TPA Services LLC dba Stearns HR | About | Services | ICHRA Reframe
© 2025 Stearns HR, Sterling Heights, Michigan — Making small businesses mighty.

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DFB TPA Services LLC dba Stearns HR| About | Services | ICHRA Reframe
© 2025 Stearns HR, Sterling Heights, Michigan — Making small businesses mighty.